Photo Manipulation

This week, we will be learning to unleash the full potential of Photoshop CC with photo manipulations.  We will look at some work of Erik Johansson and Alexander Koshelkov to get us started off.  Students will then come up with an idea for an image, and sketch out a plan.  We will then use Photoshop to make creative art.  If we have time, we will get two projects finished up this week.

Layout Designs

After we get all of our infographics turned in, we will turn our attention to layout design.  We will start off looking at the work of Saul Bass, particularly his movie posters.  Students will then create a movie poster of a movie of their choice using the style of Saul Bass, or by creating a minimal movie poster of a different style.  Once we are finished, we will put them up on our portfolios and write our reflections.

typography experiments

Here are some of the projects from NPHS graphic design students for our typography experiment.  I thought these turned out very unique and students did a nice job on them!

information graphics project

This week NPHS graphic design students will learning about information graphics.  Infographics allow people to tell a story or explain data creatively with images.  Students will research a topic of their choice, then will create an infographic over the topic and will include their sources of information and necessary images.

typography

We will be talking about typography today in graphic design class.  We will look at type-faces and discuss form and content and how they can affect the overall message of a project that is being delivered.  We will also look at some work of David Carson and will then start getting into our next project.  Students will be creating a typography design of their choice.

Term 3 Branding Guide Identity Standard

Now that we have posted our stationery to our portfolios, we are ready for our Branding Guide/Identity Standard Project..  The last part of our identity design unit involves creating an identity standard document for our company.  First, I want you to look at an example of one from Chadron State College (http://www.csc.edu/collegerelations/identity.csc).  

For an example of what your identity standard will look like, check this link http://graphdesportfolio.blogspot.com/2012/10/identity-standard.html Open up Microsoft Word.  You will create an Identity Standard for your business.  Your Business Stationary needs each of the following:

Title Page

Introduction (who you are, why it’s important to have a consistent identity)

Typography (what types of fonts, font colors will your organization be using in various forms)

Colors (what colors are you using for your logo?  Unofficial names, RGB and CMYK values)

Logos (Show logos, include examples and description of inappropriate and appropriate logo usage)

Promotional Material (include business stationery, banners, flyers, etc…)

Web Content (list a web page where your business would be found, list page colors, fonts, content, web banner, etc…

Conclusion (Tell how you find it important to ensure quality with your brand, give a contact where someone can find help when wanting to use your brand and identity standard)

Once the identity standard document is completed, we will print it off, staple it, and turn it in.  The project is worth 20 points.

Business Stationery and Promotional Materials

Students have all finished creating their logos and putting them on their online portfolios.  We are now going to create a business for those logos and apply what we have learned about identity design to business stationery and promotional materials.  Students will create a business card (2 x 3.5), a letterhead (8.5 x 11), and an envelope (9.5 x 4.125).  After we have these components finished, we will put them together to make a realistic spread that illustrates what all of their products would look like arranged on a work space.