Stationery (week 4)

Graphic design students have put together some nice logos!  Below are some examples that I thought turned out really well!

The next part of our identity design we have been working on is our stationery.  Students are making their letterhead, envelope, and business card.  We are just about finished up with this.  The last part of our project we will be putting together is our identity standard or branding guide.

For an example of what your identity standard will look like, check this link http://graphdesportfolio.blogspot.com/2012/10/identity-standard.html Open up Microsoft Word.  You will create an Identity Standard for your business.  Your Business Stationary needs each of the following:

Title PageIntroduction (who you are, why it’s important to have a consistent identity)Typography (what types of fonts, font colors will your organization be using in various forms)Colors (what colors are you using for your logo?  Unofficial names, RGB and CMYK values)Logos (Show logos, include examples and description of inappropriate and appropriate logo usage)Promotional Material (include business stationery, banners, flyers, etc…)Web Content (list a web page where your business would be found, list page colors, fonts, content, web banner, etc…Conclusion (Tell how you find it important to ensure quality with your brand, give a contact where someone can find help when wanting to use your brand and identity standard)

Once the identity standard document is completed, we will print it off, staple it, and turn it in. 

The project is worth 20 points.